Madrid-based design studio Azul Recreo has released a font for World Water Day, which can be downloaded in exchange for a donation to non-profit organisation Ongawa. The Font of Life campaign will give 100% of the proceeds to building safe water fountains in countries with a lack of water purification and sanitation.
The modular typeface draws from a “geometric representation of the movement of water,” says the Spanish studio’s co-founder Mateo Buitrago. A regimented wave pattern was used as a basis for the letter forms, which comprise sections of elongated rounded cuboid shapes. The face comes in two styles, stencil and block.
Today 1.8 billion people have no access to safe water, and 80% of global disease is linked to water and sanitisation issues, making it the leading cause of death in the world.
Donate and download the typeface here.
- ManvsMachine on its hugely diverse campaign for Air Max Day
- A treasure trove of goodies, it’s Best of the Web!
- Donald Sanger illustrates a grotesque and humorous version of humanity
- Photographer Joshua Osborne takes a closer look at Havana’s male subcultures
- Friday Mixtape: Ghostpoet’s “drum worship mix” for all your percussive needs
- Yann Kebbi’s chaotic pencil drawings depict various forms of catastrophe
- BBC’s new typeface BBC Reith is designed to improve legibility on screen
- Life through the lens of enchanting photographer Vicki King
- The New York Times Magazine’s new cover is actually a painting
- Illustrator Ram Han’s Alice in Wonderland dreamscape
- Ikea uses ASMR technology in 25-minute, tingle inducing advert
- Designs of the Year 2017 shortlist includes Wolfgang Tillmans’ Remain campaign, the Refugee flag and Me & EU