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Don’t Panic flyposts guerrilla job adverts at rival agencies

Dont_panic_guerilla_advertising_saatchi_and_saatchi_grey_london

London-based creative agency Don’t Panic has demonstrated an irreverent approach to headhunting in a stunt this week, flyposting a series of guerrilla tearaway job adverts on the front doors of rival advertising agencies.

Produced in the style of a community noticeboard advert, the poster is fittingly rendered in Comic Sans and reads: “We have room for another Creative Director to move in to our team! If you are clean, sociable and don’t mind the odd late night sesh, get in touch…No couples please.” Informal and tongue-in-cheek, the ads are cheaply produced as black and white photocopies, and come complete with hand-cut tearaway contact strips, inciting would-be creative directors to contact the company at their e-mail address.

Some of the posters were tailored to the agency, with the job title of the Saatchi & Saatchi-targeted bill cannily edited to: “Wanted: Creative Director/glass ceiling remover,” while the one at Grey London has the sabre-rattling addition “– and win some real Lions,” scrawled beneath the main copy.

BBH, Wieden+Kennedy, Mother and Lucky Generals were among the other recipients.

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Don’t Panic: Wanted, Creative Director in situ outside Wieden+Kennedy

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Don’t Panic: Wanted, Creative Director in situ outside BBH

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Don’t Panic: Wanted, Creative Director in situ outside Grey Shopper

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Don’t Panic: Wanted, Creative Director in situ outside BBH

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Don’t Panic: Wanted, Creative Director/glass ceiling remover in situ outside Saatchi & Saatchi