Type designer Jim Ford, part of Monotype’s in-house studio, came up with the idea for Masqualero while listening to Miles Davis, he says. The qualities of Miles and the music he created inspired Jim to create serif letterforms “as complex and contradictory as the musician himself”, with an eclectic variance of styles within the one font.
The serif face comes in eight versions, including six weights – light to extra black – plus two specialist iterations called Stencil and Groove, the latter featuring tapered stripes within the letter surface.
At lighter weights the typeface is fairly traditional and sophisticated, but in Bold, Black and Extra Black, and particularly in italic, the letter shapes become softer, contrasting thick and thin strokes. The Groove version is fairly flamboyant, shown in caps that resemble classical columns.
“Its detail and sculptural quality make it well suited for luxury goods, publishing, mastheads, headlines, logos, packaging, signage, book covers and annual reports – anywhere that must capture and hold the attention of the audience,” says Monotype.
Jim, the designer says: “With the Masqualero typeface, there’s never a hair out of place,” said Ford. “It’s the black tuxedo or stiletto heels – it dresses up words.”
- Dressed in Black: the resolute book covers of the Spektrum series
- Dima Shriyeav’s textured poster designs incorporate hand-drawn and digital elements
- Hai-Hsin Huang’s detailed and delicate illustrations present “the lightness of being”
- Laurent Eisler draws playful figures in “precariously balanced compositions”
- Small Gods magazine explores “anomalies of the drone”
- Adam Wells animates Love and Radio’s Dan Deacon interview through obtuse vignettes
- Fashion photographer Miles Aldridge shoots the cast of Game of Thrones for Time Magazine
- The Netherlands’ royal crest changes gender for national women’s football team kit by Nike
- Peek inside erotic magazine Odiseo’s very NSFW tenth issue
- Rick and Morty’s Exquisite Corpse trailer features 22 animators including Simon Landrein and Bendik Kaltenborn
- Design director, Gail Bichler, on The New York Times Magazine typography exhibition
- Mark Shaw captures the glamour of haute couture runways from the 1950s